Lauren Bacon and Emira Mears Present

The Boss of You

It's a book. It's a blog. It's a guide to running a business your way

Entries from April 2008

Laura Mazer’s Book Smarts

April 30th, 2008 by Lauren · 2 Comments

Well, here we are, a day out from our book’s offi­cial release date (though, some­what anti­cli­mac­ti­cally, Ama­zon started ship­ping it a cou­ple of weeks ago, not that we’re com­plain­ing [and many thanks to all of you who have already bought your copies!]), and we’re sort of in that “if it isn’t done now, it won’t […]

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Tags: Business Advice · The Boss of You: The Book

Smoking Lily

April 29th, 2008 by Emira · No Comments

This pro­file, of one of my absolute favourite local cloth­ing design­ers, kicks off our Boss Lady Pro­files sec­tion (in truth we pro­filed a few gals eons ago, but given the long period of dor­mancy it seems hardly fair to count those). Even­tu­ally we’ll branch out, but for starters we’ll be pro­fil­ing some of the truly […]

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Tags: Boss Lady Profiles

Social networking and marketing on a dime

April 24th, 2008 by Emira · 3 Comments

Jen­nifer Perkins, of the Naughty Sec­re­tary Club, has an awe­some arti­cle up on her blog right now about Social Net­work­ing sites and how she uses them to her mar­ket­ing advan­tage. While it’s easy to think that Face­book was cre­ated solely for the pur­pose of wast­ing pre­cious entre­pre­neur­ial time search­ing for your ex’s and ele­men­tary school […]

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Tags: Business Advice

Build-Your-Own Budget

April 21st, 2008 by Lauren · 5 Comments

When we were writ­ing the finance chap­ters in The Boss of You, more than once we wished we could ship our book with a lit­tle USB drive full of sam­ple Excel spread­sheets. Then we real­ized that of course, we could sim­ply post said spread­sheets on our web­site for every­one to use — that’s right, even […]

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Tags: Business Tools & Calculators

My So Called Freelance Life

April 18th, 2008 by Emira · No Comments

We’ve had our heads buried so far in our own book activ­i­ties that we’ve failed to let you all know about another new book for smart busi­ness minded ladies, par­tic­u­larly those of the free­lance per­sua­sion. Michelle Good­man, author of The Anti 9-to-5 Guide has been work­ing on a sequel of sorts that focuses in on […]

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Tags: Boss Ladies We Love · Resources for Women in Business

Protecting Your Creative Work

April 17th, 2008 by Lauren · No Comments

The always-awesome Jenny Hart has a great new install­ment of her “Craft­ing a Busi­ness” col­umn up at VenusZine.com, and this time she’s talk­ing about copy­right and patent pro­tec­tion for cre­ative busi­ness own­ers.
There are dif­fer­ent ways you can express [your licens­ing] agree­ment to make sure it com­mu­ni­cates your val­ues and restric­tions. This is assum­ing you can […]

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Tags: Business Advice · Resources for Women in Business

On Business Partnerships: Part Two

April 16th, 2008 by Emira · 1 Comment

AKA: Why you need a part­ner­ship agree­ment.
I men­tioned in my post ear­lier this week about busi­ness part­ner­ships that I’d address the issue of part­ner­ship agree­ments here, so here we go. We go into this in detail in the book, but really it’s quite sim­ple: you need a part­ner­ship agree­ment. I don’t care if your […]

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Tags: Business Advice

How to Take Better Photos of Your Wares

April 14th, 2008 by Lauren · 1 Comment

Ah, Pho­to­jojo: I love your sass and savvy, your wit and prag­ma­tism. You are one of the few email newslet­ters to which I still sub­scribe, even though my inbox over­floweth with mail.
Why do I love Pho­to­jojo so much? I’m not even much of an ama­teur pho­tog­ra­pher, much as I keep think­ing I’ll become a good one […]

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Tags: Business Advice · Resources for Women in Business

Who don’t you care about?

April 13th, 2008 by Lauren · 2 Comments

Fast Com­pany has a short, sweet, and awe­some arti­cle on their site called “Polar­ize Me,” which is all about nar­row­ing down your tar­get audi­ence by fig­ur­ing out who you can safely ignore. The authors begin by dis­cussing online per­sonal ads and their gen­eral suck­i­ness.
We exam­ined more than 1,000 Match.com ads–from men and women, old and […]

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Tags: Business Advice · Entrepreneurial Inspiration

The Boss of You is now shipping

April 10th, 2008 by Emira · 8 Comments

It’s a big day around here. We’ve unveiled a new look for the Boss of You web­site (a big thanks to Lau­ren for the design work and Colin for the imple­men­ta­tion), the redesign is still a bit of a work in progress, so things may con­tinue to shift over the com­ing week or so.
And, in possibly […]

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Tags: The Boss of You: The Book